| Original language | English |
|---|---|
| Title of host publication | Navigating Change Innovations in Management and Marketing |
| Subtitle of host publication | Volume 1 |
| Publisher | Universiti Putra Malaysia Press |
| Pages | 203-211 |
| Number of pages | 9 |
| Volume | 1 |
| ISBN (Electronic) | 9786297754833 |
| State | Published - 1 Jan 2025 |
ASJC Scopus subject areas
- General Economics, Econometrics and Finance
- General Business, Management and Accounting
- General Computer Science
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