Abstract
Although online delivery of management education is one of the most critical issues facing business schools and corporate universities, instruments to measure a prospective learner's readiness to participate in the online academic environment have been slow to develop. This article reports on the development of the Management Education by Internet Readiness (MEBIR) scale. The MEBIR scale can assist both online management education providers and prospective learners in determining the extent to which online delivery of management-related content is likely to be effective.
| Original language | English |
|---|---|
| Pages (from-to) | 431-446 |
| Number of pages | 16 |
| Journal | Journal of Management Education |
| Volume | 27 |
| Issue number | 4 |
| DOIs | |
| State | Published - Aug 2003 |
| Externally published | Yes |
Keywords
- Internet
- MEBIR
- management education
- online delivery
- scale
ASJC Scopus subject areas
- Education
- General Business, Management and Accounting