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Proposing a new conceptual model predicting consumer videogame engagement triggered through playful-consumption experiences

  • Amir Zaib Abbasi
  • , Ding Hooi Ting
  • , Helmut Hlavacs*
  • *Corresponding author for this work

Research output: Chapter in Book/Report/Conference proceeding › Conference contribution › peer-review

6 Scopus citations

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Computer Science