Examining factors influencing the behavioral intention to adopt broadband in Malaysia

  • Yogesh K. Dwivedi*
  • , Mohamad H. Selamat
  • , Muhammad S. Wahab
  • , Mohd A. Samsudin
  • , Banita Lal
  • *Corresponding author for this work

Research output: Chapter in Book/Report/Conference proceedingConference contributionpeer-review

4 Scopus citations

Abstract

The aim of this study was to examine the factors affecting the adoption of broadband Internet in a developing country context by focusing upon Malaysia. The data relating to these factors was collected using a survey approach. The findings of this paper suggest that perceived usefulness, perceived ease of use, and social influence are significant factors for explaining the behavioral intention to adopt broadband Internet by Malaysian accountants. The paper proceeds to outline the research limitations, theoretical contributions, and implications for practice.

Original languageEnglish
Title of host publicationOpen IT-Based Innovation
Subtitle of host publicationMoving Towards Cooperative IT Transfer and Knowledge Diffusion: IFIP TC8 WG 8.6 International Working Conference October 22-24, 2008, Madrid, Spain
EditorsGonzalo Leon, Ana Bernardos, Jose Casar, Karlheinz Kautz, Janice DeGross
Pages325-342
Number of pages18
DOIs
StatePublished - 2008
Externally publishedYes

Publication series

NameIFIP International Federation for Information Processing
Volume287
ISSN (Print)1571-5736

Keywords

  • Accountant
  • Adoption
  • Behavioral intention
  • Broadband
  • Consumers
  • Factors
  • Malaysia

ASJC Scopus subject areas

  • Information Systems and Management

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