Determination of the components of a state's tourist image and their marketing implications

  • Zafar U. Ahmed*
  • *Corresponding author for this work

Research output: Contribution to journalArticlepeer-review

13 Scopus citations
Original languageEnglish
Pages (from-to)55-69
Number of pages15
JournalJournal of Hospitality and Leisure Marketing
Volume2
Issue number1
DOIs
StatePublished - 31 May 1994
Externally publishedYes

ASJC Scopus subject areas

  • Management Information Systems
  • Tourism, Leisure and Hospitality Management
  • Marketing

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