Comparing Hedonic Consumption Experiences Between MOBA Games and Vrides

  • Amir Zaib Abbasi*
  • , Helmut Hlavacs
  • , Umair Rehman
  • *Corresponding author for this work

Research output: Chapter in Book/Report/Conference proceedingConference contributionpeer-review

1 Scopus citations

Abstract

This study intends to explore the hedonic consumption experience factors comprising imaginal, emotional, and sensory that make statistically difference while comparing multiplayer online battle arena (MOBA) game users with Vride users. We collected two separate data sets including MOBA game users (292) and Vride Users (217). We performed t-test to investigate whether MOBA game users are statistically different in hedonic consumption experiences vs. Vride users. Our findings explicate that MOBA game users are statistically different in imaginal, emotional, and sensory experiences vs. Vride users. This study is distinctive in nature as it explores the hedonic consumption experiences that are statistically different while comparing MOBA game users with Vride users. We also drive theoretical and practical implications from our analyses.

Original languageEnglish
Title of host publicationHCI in Games - 5th International Conference, HCI-Games 2023, Held as Part of the 25th HCI International Conference, HCII 2023, Proceedings
EditorsXiaowen Fang
PublisherSpringer Science and Business Media Deutschland GmbH
Pages117-124
Number of pages8
ISBN (Print)9783031359781
DOIs
StatePublished - 2023
Event5th International Conference on HCI in Games, HCI-Games 2023, held as part of the 25th International Conference on Human-Computer Interaction, HCII 2023 - Copenhagen, Denmark
Duration: 23 Jul 202328 Jul 2023

Publication series

NameLecture Notes in Computer Science (including subseries Lecture Notes in Artificial Intelligence and Lecture Notes in Bioinformatics)
Volume14047 LNCS
ISSN (Print)0302-9743
ISSN (Electronic)1611-3349

Conference

Conference5th International Conference on HCI in Games, HCI-Games 2023, held as part of the 25th International Conference on Human-Computer Interaction, HCII 2023
Country/TerritoryDenmark
CityCopenhagen
Period23/07/2328/07/23

Bibliographical note

Publisher Copyright:
© 2023, The Author(s), under exclusive license to Springer Nature Switzerland AG.

Keywords

  • A casual comparative study
  • Hedonic theory
  • MOBA game
  • Sensory
  • Vride
  • emotional
  • imaginal

ASJC Scopus subject areas

  • Theoretical Computer Science
  • General Computer Science

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