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Behavioral routes to loyalty across gender on m-banking usage
Nila Armelia Windasari
*
,
Mousa Albashrawi
*
Corresponding author for this work
Department of Information Systems and Operations Management
Research output
:
Contribution to journal
›
Article
›
peer-review
13
Scopus citations
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Social Sciences
Men
100%
Women
100%
Loyalty
100%
Banks
100%
Gender
100%
Customers
75%
Service Industries
50%
Quality
50%
Structural Equation Modeling
50%
Construct
50%
Behavior
50%
Advancement
25%
Service Provider
25%
Technology
25%
Customer Loyalty
25%
Information Systems
25%
Technology Adoption
25%
Analysis
25%
Testing
25%
Information
25%
Methodology
25%
Satisfaction
25%
Design
25%
Experience
25%
Literature
25%
Purpose
25%
Approach
25%
Hypothesis
25%
Economics, Econometrics and Finance
Customers
100%
Banking
100%
Information
66%
Customer Retention
33%
Innovation Adoption
33%
Scientific Modelling
33%
Partial Least Squares Structural Equation Modeling
33%
Psychology
Quality
100%
Behavior
100%
Journey
50%
Adoption
50%
Methodology
50%
Computer Science
Exogenous Variable
50%
Customer Behavior
50%
Endogenous Variable
50%