Skip to main navigation Skip to search Skip to main content

A survey of customer review helpfulness prediction techniques

  • Madeha Arif*
  • , Usman Qamar
  • , Farhan Hassan Khan
  • , Saba Bashir
  • *Corresponding author for this work

Research output: Chapter in Book/Report/Conference proceedingConference contributionpeer-review

6 Scopus citations

Abstract

Online user generated reviews are now a vital source of product evaluation to both consumer and retailer. There is a need of knowing the factors, generally affecting the helpfulness of reviews and how to identify them. Various studies and researches have been conducted for finding the helpfulness value of online reviews in past recent years. In this paper we have summarized and then analyzed the past work of review helpfulness prediction in a systematic way. The paper provides brief of methodology of each study and how it is contributing towards this domain. It also emphasizes on the pros of the methods used in past and how they are lacking in determining few other aspects of the review helpfulness. The survey discovers that the most popular techniques used for helpfulness prediction are supervised ones and most frequently used are Regression Models and SVM.

Original languageEnglish
Title of host publicationIntelligent Systems and Applications - Proceedings of the 2018 Intelligent Systems Conference IntelliSys Volume 1
EditorsKohei Arai, Supriya Kapoor, Rahul Bhatia
PublisherSpringer Verlag
Pages215-226
Number of pages12
ISBN (Print)9783030010539
DOIs
StatePublished - 2018
Externally publishedYes
EventIntelligent Systems Conference, IntelliSys 2018 - London, United Kingdom
Duration: 6 Sep 20187 Sep 2018

Publication series

NameAdvances in Intelligent Systems and Computing
Volume868
ISSN (Print)2194-5357
ISSN (Electronic)2194-5365

Conference

ConferenceIntelligent Systems Conference, IntelliSys 2018
Country/TerritoryUnited Kingdom
CityLondon
Period6/09/187/09/18

Bibliographical note

Publisher Copyright:
© Springer Nature Switzerland AG 2019.

Keywords

  • Helpfulness
  • Helpfulness ratio
  • Product reviews
  • Reviewer history
  • WOM (Word of Mouth)

ASJC Scopus subject areas

  • Control and Systems Engineering
  • General Computer Science

Fingerprint

Dive into the research topics of 'A survey of customer review helpfulness prediction techniques'. Together they form a unique fingerprint.

Cite this