A generalised adoption model for services: A cross-country comparison of mobile health (m-health)

  • Yogesh K. Dwivedi*
  • , Mahmud Akhter Shareef
  • , Antonis C. Simintiras
  • , Banita Lal
  • , Vishanth Weerakkody
  • *Corresponding author for this work

Research output: Contribution to journalArticlepeer-review

416 Scopus citations

Abstract

Which antecedents affect the adoption by users is still often a puzzle for policy-makers. Antecedents examined in this research include technological artefacts from the Unified Theory of Acceptance and Use of Technology (UTAUT), consumer context from UTAUT2 and psychological behaviour concepts such as citizens' channel preference and product selection criteria. This research also investigated cultural domination on citizens' behavioural perception. The data for this study was collected among citizens from three countries: USA, Canada, and Bangladesh. The findings suggest that the UTAUT model could partially shape technology artefact behaviour and the extended UTAUT must consider specific determinants relevant to cognitive, affective, and conative or behavioural aspects of citizens. The model helps policy-makers to develop mobile healthcare service system that will be better accepted. The finding also suggests that this mobile service system should reflect a country's cultural traits. These findings basically extend the theoretical concept of UTAUT model to articulate adoption behaviour of any complex and sensitive ICT related issues like mobile healthcare system.

Original languageEnglish
Pages (from-to)174-187
Number of pages14
JournalGovernment Information Quarterly
Volume33
Issue number1
DOIs
StatePublished - 1 Jan 2016
Externally publishedYes

Bibliographical note

Publisher Copyright:
© 2015.

Keywords

  • Adoption behaviour
  • Consumer behaviour
  • Consumer preference
  • Cultural effect
  • Mobile health (m-health)
  • UTAUT model

ASJC Scopus subject areas

  • Sociology and Political Science
  • Library and Information Sciences
  • Law

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